Most Families Freeze.
Yours Can Move First.
Get the free Everyday Family Emergency Action Planning Checklist. In less than half an hour at the kitchen table, you'll find the gaps in your family's plan.
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Right after you sign up, I'll show you how to turn your checklist into a plan your family can use to lead in a crisis—with a guided video and complete planning guide available for $9.
Most Families Don't Have a Plan. Nobody Ever Taught Us How.
Most parents have thought about it. If something happened tonight, would everyone know where to go, who to call, and where to meet if the phones go down? Or would everyone look at each other, waiting for someone to decide?
That isn't your fault. We learned first aid, driver's ed, and CPR. Nobody ever taught us this.
Normal works for normal times. These aren't normal times. And when something happens, people don't rise to the occasion. They fall back on whatever they already decided. If nothing was decided, they hesitate.
"We had no idea where to start. We didn't know what we needed. We felt completely vulnerable."
Five Responses. Two of Everything That Matters.
Every emergency comes down to one or more of five choices. They aren't steps in order. They're options, and you pick what fits the moment.
One is none. Two is one.An old special operations rule: if something matters, have a primary and a backup. Your checklist shows you where the backups are missing.
A Real Start, Tonight
- Make your family's first decisions together, calmly, before you ever need them.
- Find the gaps: the backup way out, the code word, the second way to call for help.
- One page your whole family understands. Post it on the fridge, keep a copy in the car.
- A clear next step to turn it into a plan your family can run anywhere.
Built by Trevor Thrasher
Husband, father, and more than three decades across Army Special Forces, law enforcement and SWAT, and counter-terrorism work for a U.S. government agency. 30,000+ people trained.
"These tactics are something we use in our day-to-day life, giving us a sense of security and confidence in our home. Just implementing a few of them can really boost your readiness."
Be the Parent With a Plan.
When something happens, your family will look to someone. A 1% effort today makes you 100% more prepared. You don't have to be paranoid. You don't have to be perfect. You just have to be responsible.
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